From an original article by Adam Toren, Entrepreneur Magazine
Now more than ever, it’s easier for small businesses to maintain an effective presence through the use of social media, e-commerce, and Internet marketing. Using them successfully hinges on being current and informed on trends.
Here are some you should know:
- Millennials – Their relationship with tech, brands, and services is non-stop. In return for improved products and services, 86% of millennials are willing to provide insight on the consumer habits.
- Web Presence – Building and maintaining a web presence is extremely affordable now (in some cases, free). Social media duties can also be outsourced if you don’t have the time or workforce to handle it internally.
- Online Lending – Applying for and acquiring capital is getting faster, simpler, and more convenient, mainly through peer-to-peer lending platforms.
These are only a few of the top small-biz trends. For a more in-depth look at these trends and others, read the full article.