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Archives: January 2021

Employee Insights – Darlene Brown

Darlene Brown serves as the Branch Manager of the Commerce Office, bringing with her over 41 years of banking experience. Hailing from Hartwell, Georgia, Darlene started her banking career as a teller and worked her way through various positions, including new accounts and loan processor. In 1992, she was promoted to Branch Manager and Lender, where she continued to learn more about the financial needs of those in her community. In 2008, she became part of the Pinnacle Bank family and now serves as the Branch Manager and Loan Processor… Read More >

Jan. 29 2021 | Posted in General News

When to Shred and Not to Shred – You Decide

Legally, someone can look through your trash and gather anything desired; it’s called “dumpster diving.” But it’s against the law to use any information gathered to commit fraud. The best way to keep someone from using your information to steal your money or identity is to regularly shred your critical documents. What should you shred? You should shred anything with your account number, birth date, signature, or Social Security number. Here’s a quick list of items to shred after you no longer need them: Receipts Expired credit or debit cards… Read More >

Jan. 12 2021 | Posted in General News

Employee Perks that Work for Small Businesses

It has become more and more challenging to attract and keep the right talent. And while company benefits are a significant way to stay competitive, you need more to keep your most valuable employees happy and recruit new hires. That’s where employee perks come into play. Employee perks are non-wage services or amenities, which are different from standard employee benefits, such as insurance and retirement options. Instead, these perks build morale and can attract top talent to your company. Here are some common examples of employee perks: Flexible work hours… Read More >

Jan. 12 2021 | Posted in General News

Five Simple Steps to Create a Brand Ambassador Program

A brand ambassador is someone who promotes your business, helping to increase sales and brand awareness. At the most basic level, brand ambassadors will give your business a shout-out on social media or their blog. You can either hire or recruit ambassadors for your company or provide a way for customers to sign on voluntarily. Here are five steps to take to start your brand ambassador program: Establish realistic goals. Usually, a brand ambassador program focuses more on creating brand awareness than anything else. The sales will come later. Knowing… Read More >

Jan. 12 2021 | Posted in General News

Employee Insights – Jenny Wofford

We’d like to congratulate Jenny Wofford for her recent promotion to SVP, Director of Retail Banking at Pinnacle Bank. Jenny started her banking career as a teller in 1997 and fell in love with banking. She has worked in all customer-facing positions within Pinnacle and hasn’t stopped learning. While at Pinnacle, she’s worked as a Branch Manager, Retail Sales Manager and the VP, Branch Administration before this promotion. In her current position, Jenny will work with Pinnacle’s retail team to find ways to meet our customers’ changing needs. If you… Read More >

Jan. 5 2021 | Posted in General News